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Intelligent lead capture · built only for AV integrators
A dedicated theater can run $60K-$100K. L5 Relay installs an intelligent system that catches the calls and DMs your team misses · nights, weekends, overflow. It qualifies each lead against your project criteria and books the consultation straight into your calendar · while your team is on installs.
$29B US custom AV market
~20,000 US integrators
41% of online bookings arrive after hours
I · The leak
A homeowner ready to spend five figures on a theater doesn't wait politely. Speed-to-lead · how fast you answer · is where the research is unambiguous.
The research
8x
higher conversion when a lead is contacted in 5 minutes vs later that day
src · InsideSales lead-response study, 20210.1%
of inbound leads actually get a response inside 5 minutes
src · InsideSales lead-response study, 202129 hrs
average response to a new demo request among companies that answered
src · RevenueHero audit of 1,000 companies, 202463.5%
of companies never responded to a new lead at all
src · RevenueHero audit of 1,000 companies, 2024And the same 2021 report found 57.1% of first call attempts happen more than a week after the lead comes in. Your competitors are not answering at 9pm on a Saturday. Neither are you. That is the gap this system closes.
II · Engage · after-hours and overflow
Every DM gets a real answer within 60-90 seconds · project type, budget range, location, timeline. FAQs handled. Tire-kickers filtered before they cost your team an hour.
III · Qualify · two entry points
A DM lead qualifies in the chat and books straight onto your calendar. An ad-form lead gets a call from the speed-to-lead Voice Agent in minutes, not hours · objections answered, booked live on the call.
IV · Relay · the handoff
The system hands off a qualified, scheduled prospect with the full transcript attached. Humans do what humans are for: the relationship, the design conversation, the close.
V · Stable orbit
Voice, social media DMs, a portal to view it all · holding every inquiry in a stable orbit until it books.
III·What we run
Voice and DMs are the core product on every tier. Ads, SEO, and social stack on top · in that order, for a reason.
IV·The Omni portal
Calls, DMs, transcripts, recordings, booking status · your whole pipeline in one place, on desktop and mobile · add it to your phone as a web app. Included in every tier. No per-seat SaaS fee, ever.
V·Built for how integrators run
We work with companies running 7-15 people, where the owner is still the de-facto sales department. The system meets you where you are · no rip-and-replace, no new software to learn.
0%
of integrators use any CRM or marketing automation · less than half the industry
src · CE Pro 2025 software surveyThe math vs. the hire you can't make
$50K-$80K
a year for the admin role you keep meaning to fill · business hours only, PTO, and the risk they move on in a couple of years
$42K
a year for Foundation · covering the nights, weekends, and overflow no hire was going to work
The admin role you keep meaning to fill runs $50K-$80K a year, business hours only. Foundation runs all year at $42K, covering the nights and weekends nobody was ever going to work · and your team still takes every consultation.
VI·Run your numbers
The Foundation ROI model runs on your inquiry volume, your average ticket, and verified response-time research · not hype. Move the sliders, watch the orbit fill.
VII·Proof you can verify yourself
Every claim on this site is testable before you sign · try the system as a lead, watch it run live on the call, and check every number against its source.
Try it as a lead
L5 Orbit AV is a fully configured demo account · DM it, or have the Voice Agent call you and try to shake it off script.
Watch it work first
Before anyone signs anything, you watch the system answer, qualify, and book in real time · no deck, no pitch theater.
Check the numbers
16 claims are registered with publisher, year, and link · the sources page lists every one, including the figures we removed for weak sourcing.
0x
higher conversion when a lead is contacted in 5 minutes vs later that day
src · InsideSales lead-response study, 2021Talk to the founder
No account managers, no handoffs · the founder runs the audit, the build, and the monthly reviews personally.
VIII·How onboarding works
T-01
We audit your current lead flow: IG DMs, call handling, web forms, response times. You see exactly where leads are leaking and what it costs.
T-02
Knowledge Base built on your services, brands, and qualifying criteria · you review and approve it before anything goes live. The Voice Agents and the DM Agent are trained on how you actually talk about projects.
T-03
Carrier-level call forwarding, social channels connected, calendar wired, your existing tools left exactly where they are. 2-3 hours of your time, total.
T-04
Weekly Knowledge Base updates, monthly script refreshes, and a performance report on the 1st business day plus a monthly review call: calls handled, leads qualified, consults booked.
IX·Straight answers
The same questions come up on nearly every clarity call. Here are the answers.
Book a 30-minute clarity call. We audit your lead flow, run a live demo · you watch the system answer, qualify, and book in real time · and you get a straight answer on fit.
30 minutes · no deck · live demo on the call
